De Stad Uit
De Stad Uit provides children and their caregivers from deprived urban neighborhoods the opportunity to explore the Rotterdam countryside, which may otherwise seem out of reach. Through the program, they discover the natural surroundings together and engage all their senses. This is achieved through a program that collaborates with partners in the Rotterdam region, such as farmers, nature organizations, and site managers. By providing nature experiences, they aim to instill a sense of ownership and appreciation for nature in children, and their caregivers.
Q
Can you help us with our social media strategy and designing new icons?
A
Yes, we can.
We developed a social media strategy for De Stad Uit with the goal of translating their corporate identity into a style that would resonate well with their target audience. Through this strategy, we created original content formats that align with the objectives of their program. Looking back, we can see that this strategy has greatly contributed to the authentic and strategic social media identity of De Stad Uit, accurately reflecting their core values online. Additionally, we collaborated on their graphic design which helped to achieve their goals. We take pride in the successful outcome of this (FUN!) project.